Our Vision

To be the world’s leading and most trusted original edible bird’s nest producer.

Our Mission

  • To be the voice for quality and change in the bird’s nest industry by setting up and meeting industry standards.
  • To raise overall standards within the Malaysian edible bird’s nest industry.
  • To empower Malaysian edible bird’s nest manufacturers to meet strict Malaysian and foreign export regulations.
  • To educate and assist edible bird’s nest retailers worldwide in switching to higher quality products.
  • To establish a secure and reliable supply chain and minimise foreign export stock-outs.
  • To define an international standard for edible bird’s nest and push for its adoption by governing bodies.
  • To provide accurate and relevant information to increase consumer awareness.